Grow Greek Tourism Campaign expands to include more areas
Google announced it's "Grow Greek TOurism Online" program, a project that aims to provide enterprises in Greek tourism with tools that can help boost their businesses over the summer season and beyond. The initiative has been taken to deal with the 70% increased demand for online vacation searches noted from June to September.
Oxford Economics data last year showed that the rise in internet searches could help increase the country's GDP by 3% and create as many as 100,000 new jobs. For this reason, the campaign kicked of on the isle of Crete in September with some 650 local tourism businesses trained to use online tools to enhance their tourism growth potential.
The success of the initiative has now led to more destinations. It is expanding to include the Peloponnese, the Cycladic islands, the Ionian islandes, Macedonia, the Dodecanese and the Attica region.
Upcoming events (free of charge):
March 23 - Kalamata
March 27 - Mykonos
April 16 - Corfu
April 21 - Thessaloniki
April 24 - Rhodes
April 29 - Athens
CLICK HERE to sign up for Google's Grow Greek Tourism Online campaign.
The campaign is being held in collaboration with the Greek National Tourism Organization and the Association of Greek Tourism Enterprises (SETE)