Statistics: You wouldn’t guess where the flow of champagne has soared

Greece’s champagne sales soared by 18% in 2014, compared to global growth that was just 0.5%. In France, consumption dropped by 1.9%. Growth was even greater in 2013 when champagne consumption soared by 56% and fell by 0.8%.

Alcoholics drinks analyst Spiros Malandrakis states that the rise is not because Greeks decided to go partying. He said that total champagne consumption is still lower than before the crisis. Around 300,000 liters of champagne flowed in Greece last year, with most of the champagne consumed on the isles of Mykonos and Santorini by higher-end tourists.

Despite the steep rise, champagne consumption is still a fraction of the size of France’s 107.2 million liters and the U.K.’s 20.4 million.

The per capita consumption rate is roughly 1.7 liters of champagne each year for a French person, a third for a Briton and a negligible amount per Greek.

 

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