Apple makes splash with waterproof iPhones

REUTERS photo

Apple is out to make a splash with new waterproof iPhones, a smartphone game starring Nintendo's beloved "Mario" and a push on wireless headphones.

The iPhone 7 and larger iPhone 7 Plus, with sophisticated camera technology, improved water resistance and other features, were shown off to applause on Sept. 7 at an Apple event in San Francisco.
 
The flagship devices with boosted memory capacity will be sold at roughly the same price as the models they replace, starting at $649 for the iPhone 7 for US customers, with deliveries in 25 countries beginning Sept. 16.
 
Revered Nintendo game designer Shigeru Miyamoto was a surprise guest at the Apple event, unveiling a new "Super Mario Run" game heading for the iPhone by the year-end holidays.
 
"We want as many people of all ages to be able to play Super Mario Run," Miyamoto said.
 
"We plan to release it at a set price, and then you can play to your heart's content." The price was not disclosed.
 
Apple, Nintendo and game maker Niantic used the event to announce the wildly popular Pokemon Go would be available for Apple Watch users later this month.
 
Pokemon Go has been downloaded more than 500 million times and billions of kilometers have been walked by players since it was made available free in early July, according to Niantic Labs, which created the game.
         
A new iPhone feature which may ruffle some feathers is the removal of the headphone jack, requiring audio to be delivered via Apple's proprietary "lightning" connector or by wireless.
 
Lightning connectors were designed from the outset to handle high-quality audio, Apple vice president Phil Schiller told the audience, addressing concerns about the jack removal.
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