This fashion ad went a bit too far! Models have sex on camera… (HOT PHOTOS)

Being provocative in order to attract the attention of the public is a well known tactic. But this time these fellows went too far…

The people of the “Eckhaus Latta” company thought it would be a good idea to promote its new line of cloths by having the models take some practically pornographic pictures.

Eight such photos by photographer Heji Shin were released uncensored. However, they were processed later on for…obvious reasons.