Bulgaria and Slovenia are the Last in Online Trade in the EU

In 2017, one out of five businesses across the EU sells via computer networks such as the Internet or other forms of electronic data interchange. These e-sales amount to 17% of the total turnover. Within the framework of electronic sales, 7% of the total turnover comes from Internet sales, Eurostat writes.

Most of these web sales were made through their own websites or business apps (6% of total turnover), while other web sales (1% of total turnover) were through ecommerce markets available on external sites or apps. Among the EU Member States, the highest percentage of turnover generated by Internet sales was in Belgium and Ireland (both 15%). Countries with the lowest share of total Internet sales are Bulgaria and Slovenia (both in 2%). Ireland has the highest share of web sales through e-commerce markets (3%).

The data presented are based on the results of the annual survey 'Use of ICT and e-commerce in enterprises' covering enterprises with at least 10 employees.