Brand

A few days ago the Ministry of Development proceeded to impose a fine of 120,000 euros on an online store based in Larissa and at the same time suspended the operation of the store in question, as this possibility is now provided for by consumer protection legislation.

The Development Ministry is seeking to assign the role of "Big Brother" for 15,000 product codes to the e-katanalotis market monitoring platform.

Many designers and many brands make huge efforts to create the most expensive and luxurious shoes – Their high prices are sometimes due to unusual reasons

From Gorenje and Elan to Akrapovič and Dončić, Slovenian brands have long had a strong reputation. Many beloved old brands have fallen into oblivion due to market changes, but new ones are created all the time - and their importance extends beyond business.

The soaring retail prices of milk have led to a further decline in the consumption of the commodity this year, by 5.3% in sales volume terms in the year to April, following the drop registered for the first time in 2022.

Inflation has forced consumers to cut down even on basic food items, also switching away from branded products toward supermarkets' private label offerings.

More and more retailers are increasingly employing the so-called omnichannel strategy, utilizing modern technology means such as voice orders, simulators and chatbots.

Skroutz officials are expecting over 2 million unique consumers to make purchases from the Skroutz Marketplace in 2023, an estimate that, if confirmed, represents a 25% increase compared to 2022. 

The Development Ministry is seeking a formula for the inclusion of more branded products in the Household Basket in an attempt to satisfy the food industry, which has formulated the relevant request, while rendering the Basket more attractive to the average consumer.

Over 60 percent of Turkish consumers say they are buying a greater variety of brands than they were before the COVID-19 pandemic, according to a recent study.

The products of the Zdrave Aktiv (Health Active) brand, produced by Aroma, are one of the most loved by Bulgarian consumers.