Superstores
IKEA pulls sexist ad in China after backlash
Swedish furniture retailer IKEA has withdrawn a television advert in China featuring a mother who threatened to disown her unmarried daughter after it unleashed a wave of criticism on social media for being sexist and insulting single women.
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IKEA Plans to Invest over EUR 200 Million in Serbia
The Swedish furniture giant, IKEA, plans to invest in neighboring Serbia over EUR 200 million over the next five years, according to a news release by Western Labor Minister Zoran Djordjevic.
The company has already invested EUR 60 million in the country and hired 330 employees for its Belgrade site, which started work about a month ago.
Jon Snow’s cape an IKEA rug worth only $79
On the seventh season of HBO’s “Game of Thrones,” whether Jon Snow is facing brushes with death in battles against White Walkers or winning the heart of the Dragon Queen, he is doing it in style.
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IKEA opens doors of its first store in Serbia
Aleksandar Vucic on Thursday took part in the opening ceremony of IKEA's first Serbia store, saying that the arrival of the Swedish giant "makes him proud."
The president told reporters that "talks are already underway" with the company's management about achieving "a much higher volume of manufacturing for the global market in Serbia."
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Serbian President Hypes New IKEA Store Opening
Aleksandar Vucic's article, published on Wednesday in Serbian tabloid Alo, linked the upcoming opening of the new IKEA store to what he described as his own government's success.
"IKEA does not exist where there is no desire to think and work in a new, different way," Vucic wrote in the article.
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IKEA completes construction of first Serbia store
Sweden's furniture retailer IKEA has installed "the IKEA tower" - a 45-meter tall symbol of its store at Bubanj Potok, near Belgrade.
This "symbolically announced the end of works" on this store, the first the company has built in Serbia.
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IKEA recalls beach chairs
International Swedish furniture design company has informed its customers to return its recalled its “Mystingso” beach chairs for risk of failing or finger entrapment. The company issued a statement urging customers who had purchased the specific chair before February 2017 to return the product to any IKEA store for a full refund.
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Ground is broken for IKEA's first Serbian store
Sweden's IKEA on Thursday started building its first Serbian store, with a groundbreaking ceremony near Bubanj Potok, on the outskirts of Belgrade.
IKEA's Country Manager for South-East Europe Stefan Vanoverbeke said on the occasion that the store would represent "a great success" for the company, noting that Serbia was "important for IKEA, and has been in its plans since the 1990s."
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