E-commerce Enterprises Association
600,000 firms to engage in e-commerce
The number of companies that engage in e-commerce activities is expected to rise from 484,000 last year to 600,000 at the end of 2022, according to Ömer Nart, chair of WORLDEF that will organize the World E-commerce Forum in Istanbul later this month.
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Eid holiday gives boost to e-commerce
The Islamic holiday of Eid al-Adha, which usually increases domestic tourism activity, has also helped boost sales on e-commerce platforms in Türkiye.
Online shopping rose around 30 percent, with sales of certain items, such as deep freezers and tires, increasing significantly, said Hakan Çevikoğlu, head of the E-commerce Enterprises Association (ETİD).
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Shopping sale days to bring 60 billion Turkish Lira boon to retail industry
November's shopping spree is expected to boost the sales of both physical and online retailers by as much as 60 billion Turkish Liras (around $6.2 billion).
Retailers are keenly waiting for the Singles' Day on Nov. 11, the "Legendary Friday" on Nov. 26 and the Cyber Monday on Nov. 29.
Legendary Friday is the Turkish equivalent of Black Friday.